5 Tips for good data base management, which will help your improve your personal and your company performance

Always try to keep your data up to date.

• For existing customers enter data as it happens.
• For a new contact, get the information off the business card
• Use extra resources if required

Ensure you close out actions and reminders when complete

• When it is fresh in your mind
• It will trigger follow up actions/reminders
• Your contact history is up to date

Set up your database to reflect your business

• A data base should be adaptable and flexible
• For a database to work effectively it needs fit in with your business model
• At the same time ensuring that you can run it more effectively

Originate communications through your database

• Use your database as the communications hub for emails, phone, text,letters etc
• This will set a discipline and standard and ensure
• That your contact history is complete and accurate

Plan your daily, weekly and monthly tasks

• Actions and reminders are a good starting point
• Allows you to focus on your customers & prospects
• Allows you to prioritise you actions and tasks

End FAQ

Remember that a good database allows you to bring extra help into cover for sickness or add resources in a growing business.  It will become one of the main assets in your business and will add value when you come to sell it.

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